Z Lockers for Z Padel Club: Smart Lockers WIB at the service of an experience that changes the rules of the game
- 21 July 2021
- Elena Federici
Padel is a sport that in recent years has seen a real explosion even in Italy (although the Italian Padel Game Federation – F.I.G.P. – was born back in 1991), following its massive spread in Spain and Latin America; in 2020 in our country there were 800 facilities and 1,750 padel courts, three times more than in 2018.
Its growing popularity and the ever-increasing demand for spaces where you can train has led several sports facilities to also offer padel courts within them.
Among these is Zeta Padel Club, an innovative startup that was born from the desire of six Italian entrepreneurs (Luca Cabassi, Marco Maillaro, Marco Mancin, Stefano Romor, Davide Stasi, and former footballer Gianluca Zambrotta) to promote the spread of the game of padel and a healthy lifestyle by offering real multifaceted clubs in which there are even activities for children such as Just for Kids, activities and campuses for children with qualified padel instructors.
In fact, Zeta Padel Club locations offer much more than spaces to play padel: they are also suitable environments for smart working, developing business and establishing new professional relationships in a unique and innovatively designed setting; in short, they are real social meeting points with a strong environmental sensitivity.
Inspired by the circular economy, in fact, the clubs host a container architecture project: old sea containers (whose disposal is difficult) are restored to be transformed into offices, meeting rooms and other modern spaces equipped with every comfort.
The modernity of the proposal also transpires from the quality of the services offered, such as Eye Zone, an Eyes On feature that, thanks to a kit consisting of two special cameras, provides players with technical information on their performance or multimedia content related to the game played.
Zeta Padel Club has also created a digital community that, thanks to a “Premium Concierge”, is able to organize matches and tournaments for over 1,500 players throughout Italy: to present the project, Zeta Padel Club has installed two temporary courts in Piazza Gae Aulenti in Milan where fans can play until August 23, 2021.
With a view to offering users increasingly comprehensive and advanced services, in partnership with WIB in the role of technology provider, in each Z Padel Club, Z Lockers are made available to guests, comfortable smart lockers (sport lockers) that enable access to exclusive services.
“The idea of providing our Smart Lockers for an innovative reality like Z Padel Club immediately excited us” explains Alfonso Correale, CEO of WIB “our technology is at the service of quality of experience and Z Lockers embody this spirit at its best“.
The Z Lockers are in fact integrated with Z app, the app of the Z Padel Clubs: through the application you can not only, for example, easily find players of your level in the vicinity but you can also book the court, the padel kit or the laundry or custody services.
“We are an innovative startup that has decided to invest in sport, importing the concept of innovation – said Marco Maillaro, one of the founding members of Z Padel Club – One of our main projects consists in the automation of future clubs through a code, received by cell phone, which will allow individual players not only to play the match within the field they have booked, but also to use our Sport Locker in the most immediate and smart way possible: this aspect will be essential, especially in view of events and corporate tournaments.
Another concept that is very dear to us is definitely sustainability: we want to become a Be Corp certified startup thanks to our policy of container architecture – added Maillaro – Thanks to the use of these containers, in fact, we reduce, where possible, the use of concrete and create locker rooms or structures that are useful to us. This policy allows us to be quick, fast and efficient in terms of implementation and operation. As for our partners, I can only say that the level of the brands that are working with us represents our ambition and, at the same time, they represent an opportunity for mutual visibility and networking“.
In the Z Sport Lockers, club guests can safely store their personal items: the compartments are unlocked through their smartphones or through a special code received directly in the app; future developments are already planned (including click&collect of technical equipment and much more) that will make the experience of using these Smart Lockers even more complete and satisfying.